Very good. Even though it is cheaper than the expensive brands, the smell does last. In fact this is my 3rd repeat purchases. Even got for my family and friends to try out. Always come with small gifts like sanitizers or room/pillow spray or reed. And always neatly and thoughtfully packed. Delivery fast. Delivered within 2 days from order date. 1st to arrive amongst 5 or 6 items I ordered from from other shops.